We found 192 records for "Sales"

Articles

Drug rebates: a lethal spiral

10th February 2015

 Drug rebates: a lethal spiralArticles

Offering rebates and price reductions gains market share in the short term, but in order to sustain the industry and in turn help patients, pharma needs to take a more...

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Uncovering the hidden value in CLM

28th January 2015

 Uncovering the hidden value in CLMArticles

Jacky Law reports on why so many companies are struggling to activate closed-loop marketing and how content management systems can help.The thinking behind closed-loop marketing (CLM) was always deceptively simple....

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Is pharma ready to disclose its payments to doctors in Europe?

8th January 2015

 Is pharma ready to disclose its payments to doctors in Europe?Articles

From 2016, pharma will have to make public its payments to doctors and healthcare organisations in Europe: it will be not just a huge technical challenge, but also a major...

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The coming wave of biosimilars: marketing to win

7th January 2015

 The coming wave of biosimilars: marketing to winArticles

If you're planning to bring a biosimilar to market, you will have to stretch beyond conventional practices to be successful. However, the potential rewards are lucrative as you will be...

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News

Bayer sets big targets for 2015

27th February 2015

 Bayer sets big targets for 2015News

Bayer will need a stellar performance from its growth products this year, as it is predicting a €4 billion increase in group sales to €46 billion in 2015.The company is...

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Tough times ahead in US market for Glaxo and AZ

17th February 2015

 Tough times ahead in US market for Glaxo and AZNews

GlaxoSmithKline has replaced the head of its North American business unit as it struggles to maintain sales in its biggest market.Meanwhile, AstraZeneca has also been dealt a major blow to its...

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GSK on brink of big US job cuts

2nd December 2014

 GSK on brink of big US job cutsNews

GlaxoSmithKline is gearing up to announce big job cuts as it stares down the barrel of increased competition to big-selling respiratory drug Advair, according to reports.GSK's chief executive Sir Andrew...

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Bayer, Novo Nordisk report healthy third-quarter figures

31st October 2014

 Bayer, Novo Nordisk report healthy third-quarter figuresNews

The third-quarter results season continues in a positive vein, with both Bayer and Novo Nordisk reporting higher revenues and profits.Bayer raised its forecasts for the year after putting in what...

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White Papers

How do doctors want to engage with pharma on new products?

11th December 2014

 How do doctors want to engage with pharma on new products?White Papers

With more than 80 per cent of European doctors saying they want to stay abreast of new developments about pharmaceutical products, it is important to understand how they wish to...

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Getting the most out of technology for multichannel marketing

15th October 2014

 Getting the most out of technology for multichannel marketingWhite Papers

While every pharma company recognises the potential of multichannel marketing to optimize its engagement with prescribers, many are yet to implement it to maximum potential. IMS Health explains how a...

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Is pharma brand marketing dead or has it just arrived?

23rd June 2014

 Is pharma brand marketing dead or has it just arrived?White Papers

As the pharma industry scrutinizes every aspect of its operations in the drive for greater efficiency, the processes behind marketing have so far seen little impact. But now, with fewer...

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Doctor networks: The rules of engagement for pharma

28th November 2013

 Doctor networks: The rules of engagement for pharmaWhite Papers

As online doctor networks have grown they have also developed their own rules around how members interact, what sort of information they are looking for and how they like to...

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Audio & Video

Live webinar/debate - Feb 4th - COPD, connecting real world needs to patient centric solutions

    COPD is a widespread, costly and largely preventable condition which affects over 300 million people worldwide and is recognised as the ‘third-leading’ cause of death in most countries. Adherence rates...

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On demand webinar: The Price is Right? - Delivering UK access for niche patient populations

  With challenges to highly priced rare disease medicines and the Cancer Drug Fund evolving again – what is next, what are the ramifications for high priced/innovative treatments delivering beneficial outcomes...

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Events

5th Annual Pharmaceutical Sales Training and Development Conference

23rd March 2015 - 24th March 2015

5th Annual Pharmaceutical Sales Training and Development Conference

Discuss the latest sales strategies within a changing healthcare landscape and virtual-dependent environment while utilizing innovative learning theories to ensure continuous learning, retention and professional development....

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Barcelona 2015

24th March 2015 - 26th March 2015

Barcelona 2015

eyeforpharma Barcelona 2015 is the leading commercial pharma event in the world – now in its 13th year, the conference will address the era of customer empowerment. As your customer takes...

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ACOs and Industry: A Collaboration for Value

26th March 2015 - 27th March 2015

ACOs and Industry: A Collaboration for Value

Exclusive Access to ACO Execs – Learn about ACOs and healthcare changes impacting your business and your customers DIRECTLY from leaders of major health systems. This conference is vastly different...

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6th Annual Medical Device and Diagnostic Sales Training and Development Conference

30th March 2015 - 31st March 2015

6th Annual Medical Device and Diagnostic Sales Training and Development Conference

Assess the future of sales training through cost effectively leveraging mobile technologies while strategically approaching customers in a dynamic health environment and recruiting sales champion while uncovering the psychology behind...

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Press Releases

Travelodge vs Pfizer: How to build a customer experience roadmap for pharma

9th February 2015

Travelodge vs Pfizer: How to build a customer experience roadmap for pharma

Travelodge vs Pfizer: How to build a customer experience roadmap for pharma Last week Travelodge (Andrew Archibald Director of Customer Experience) debated with Pfizer (Mike Bellis - Customer Experience) on how customer experience (CX) should underpin all multi-channel...

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PM Society Awards 2014 Winners Announced!

5th February 2015

PM Society Awards 2014 Winners Announced!

  News release Embargo: 17.00h Friday, 29 January 2014         2014 PM Society Awards’ Winners Celebrate Success   …Mundipharma, Fresenius Kabi, Shire, VCCP Health and Havas Life Medicom lead the field…    The 29th annual PM Society Awards,...

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Veeva Systems and BMI SYSTEM Partner to Deliver Complete EFPIA Compliance Management Solution

8th January 2015

Veeva Systems and BMI SYSTEM Partner to Deliver Complete EFPIA Compliance Management Solution

  The life sciences industry continues to face increasingly stringent compliance and disclosure regulations and is looking at ways to meet these demands at a global, regional, and local level. 2015...

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Key Account Management

24th December 2014

Key Account Management

Key Account Management Is KAM a new word describing old selling habits or can this be a future business model for Pharma? Definitions are rare and many people understand many different things...

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