We found 689 records for "Strategy"

Articles

Community vital in mHealth

27th March 2015

 Community vital in mHealthArticles

Though the numbers of health and fitness devices are increasing rapidly, empowering users to record and monitor their bodies, support from the wider community is vital to ensure adoption, growth...

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Tunnah’s musings: When Top Gear met pharma

23rd March 2015

 Tunnah’s musings: When Top Gear met pharmaArticles

As he heads off to Barcelona to hear the latest updates on how the pharma industry is adapting its customer engagement, Paul Tunnah muses on some of the peculiar nuances...

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Pharma gets social: How Novartis is transforming clinical trials with social media

19th March 2015

 Pharma gets social: How Novartis is transforming clinical trials with social mediaArticles

Daniel Ghinn spotlights how this pharma company is facilitating take up of clinical trials via website tools and Twitter feeds.'Want to learn about a clinical trial targeting patients who have...

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Innovation progress in the UK NHS

18th March 2015

 Innovation progress in the UK NHSArticles

As part of a package of measures designed to support innovation in the UK NHS, an annual Inspiring Leaders Network (ILN) symposium has been launched. Louise Bellamy reports on the...

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News

Twitter raises Periscope to sink rival Meerkat

27th March 2015

 Twitter raises Periscope to sink rival MeerkatNews

Twitter has officially launched its new video streaming service Periscope in direct opposition to the recently-introduced Meerkat service.Periscope was bought by Twitter earlier this year as it continues to develop...

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Can Europe achieve sustainable healthcare? AbbVie wants to help

23rd March 2015

 Can Europe achieve sustainable healthcare? AbbVie wants to helpNews

Pharmaceutical company AbbVie is trying to kick-start a move towards more 'sustainable healthcare' in Europe – and create some space for its new products too.There is no doubt that Europe...

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Lilly forges ties with Chinese biotech in cancer

23rd March 2015

 Lilly forges ties with Chinese biotech in cancerNews

Eli Lilly has signed a cross-licensing deal with Innovent Biologics that is believed to be one of the largest alliances between a Big Pharma company and a Chinese biotech.The collaboration...

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Pharma's economic footprint 'equivalent to Argentina'

19th March 2015

 Pharma's economic footprint 'equivalent to Argentina'News

The pharma industry is often perceived as a cost on society but this view ignores the huge boost the sector delivers to the world economy, says a new report.The study,...

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White Papers

Is pharma brand marketing dead?

24th March 2015

 Is pharma brand marketing dead?White Papers

This comprehensive supplement brings together a series of articles, insights and discussions produced by Kantar Health in order to help stimulate debate and fresh thinking about the future of pharmaceutical...

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Computer Gaming: The Future of Decision-Making for Life Sciences?

19th January 2015

 Computer Gaming: The Future of Decision-Making for Life Sciences?White Papers

How can life science brands identify winning strategic decisions when there are so many variables to consider? One route is via 'road-testing' decisions ahead of sign-off under computer game simulated...

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How do doctors want to engage with pharma on new products?

11th December 2014

 How do doctors want to engage with pharma on new products?White Papers

With more than 80 per cent of European doctors saying they want to stay abreast of new developments about pharmaceutical products, it is important to understand how they wish to...

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Modelling patient behaviour to improve self-management in diabetes

1st December 2014

 Modelling patient behaviour to improve self-management in diabetesWhite Papers

An understanding of health psychology is essential to helping patients adhere to their medication and lifestyle regimens. This report hones in on how the COM-B model of behaviour provides a...

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Audio & Video

On demand webinar: Staring into the abyss? Navigating the NHS post-election

  Regardless of the colour of the next UK government that emerges as a result of the May election, the £30–50bn NHS budget chasm is the abyss that all the parties...

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Live webinar/debate - Feb 4th - COPD, connecting real world needs to patient centric solutions

    COPD is a widespread, costly and largely preventable condition which affects over 300 million people worldwide and is recognised as the ‘third-leading’ cause of death in most countries. Adherence rates...

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Events

6th Annual Medical Device and Diagnostic Sales Training and Development Conference

30th March 2015 - 31st March 2015

6th Annual Medical Device and Diagnostic Sales Training and Development Conference

Assess the future of sales training through cost effectively leveraging mobile technologies while strategically approaching customers in a dynamic health environment and recruiting sales champion while uncovering the psychology behind...

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5th Annual Medical Device Clinical Training and Education Conference

30th March 2015 - 31st March 2015

5th Annual Medical Device Clinical Training and Education Conference

Evaluate clinical training techniques to maximize the healthcare professionals focus, comprehension and retention of information, developing course materials and content for global dissemination, and quantifying the effectiveness of clinical training...

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15th Annual World Vaccine Congress 2015

7th April 2015 - 9th April 2015

15th Annual World Vaccine Congress 2015

Is where the global vaccines industry meets to discuss the commercial and scientific issues around regulation, strategy, manufacturing, trials, partnering, influenza, cancer, emerging disease and veterinary vaccines. Back for its...

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27th Annual EuroMeeting Paris 2015

13th April 2015 - 15th April 2015

27th Annual EuroMeeting Paris 2015

Solutions are found through exchange of knowledge between all those involved in therapeutic innovation and regulatory science. Attend the DIA EuroMeeting and join us in advancing the future of world...

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Press Releases

EU’s Synergy Vision and US-based BoomCom to create global medical communications alliance

27th March 2015

EU’s Synergy Vision and US-based BoomCom to create global medical communications alliance

UK-based Synergy Vision, which has offices in London and Dublin, has formed an alliance with BoomCom in the US to provide clients with seamless communications strategy and programme implementation across...

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Zephyr Health Joins Veeva OpenKey Partner Program

25th March 2015

Zephyr Health Joins Veeva OpenKey Partner Program

Zephyr Health aligns with Veeva on new approach to customer data that’s open and easy San Francisco — March 24, 2015 – Zephyr Health, the only Data Intelligence solution built specifically for health science...

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RBS shares customer experience strategy

18th March 2015

RBS shares customer experience strategy

Last week RBS announced it's new plan to build a bank that earns its customers' trust by serving them better than any other bank. Ross McEwan, CEO, RBS stated "our...

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Sanofi on lack of customer understanding

11th March 2015

Sanofi on lack of customer understanding

"Lack of customer understanding is a threat to our revenues and to our health. We need to understand customer value and do it better than our competition" - Corinne Le...

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