We found 510 records for "Strategy"

Articles

Real world cost effectiveness: lessons from the MS risk sharing scheme

19th September 2014

 Real world cost effectiveness: lessons from the MS risk sharing schemeArticles

Real world cost effectiveness data is in high demand, but how easy is it to find and assess in practice? Leela Barham investigates the pros and cons through an examination...

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Reality medicine: How payers, regulators and pharma are working with real-world data

18th September 2014

 Reality medicine: How payers, regulators and pharma are working with real-world dataArticles

  Publication Date: September 2014 Price: £395 individual license* £1,495 company license* (10 users) £2,995 global licence* Format: PDF Pages: 32 Words: 12,000 Graphics: 7 Expert interviews: 6 * plus VAT where applicable   Click here for a summary preview   Reality medicine: How...

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Spotlight on the International Diabetes Federation

8th September 2014

 Spotlight on the International Diabetes FederationArticles

Prior to his appearance at a major London conference, John Grumitt, vice president, International Diabetes Federation (IDF), speaks to pharmaphorum about how the organisation is working to improve the lives...

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What makes an effective communications plan?

1st September 2014

 What makes an effective communications plan?Articles

A communications plan gives focus and structure to the numerous aspects of a company's communications. This article examines the elements of an effective communications plan and how best to implement...

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News

Ebola death toll passes 1,900 as WHO mulls new therapies

5th September 2014

 Ebola death toll passes 1,900 as WHO mulls new therapiesNews

As the Ebola outbreak shows no signs of abating, the World Health Organization (WHO) has convened a meeting to establish the best way to use the vaccines and drugs being developed...

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AbbVie and Calico target diseases of ageing

4th September 2014

 AbbVie and Calico target diseases of ageing News

AbbVie and Calico, a company backed by Google, have confirmed a commitment to jointly invest up to $1.5 billion to research cures for diseases of ageing, including cancer and neurodegeneration.Initial...

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Pfizer casting elsewhere for overseas M&A?

22nd August 2014

 Pfizer casting elsewhere for overseas M&A?News

A series of positive pipeline updates could make the asking price for AstraZeneca (AZ) very steep if Pfizer makes another takeover attempt in November.Facing that situation - and likely continued...

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Bioscience would lose out in an independent Scotland, warns minister

19th August 2014

 Bioscience would lose out in an independent Scotland, warns ministerNews

A UK government science minister has warned that Scotland's life sciences sector would lose out if the country decides to leave the United Kingdom.Scotland is set to vote in a...

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White Papers

Connected data and the use of smartphone enabled apps in market research

11th July 2014

 Connected data and the use of smartphone enabled apps in market researchWhite Papers

Rapid growth in smartphone usage offers healthcare researchers a useful tool to gain better understanding of how patients and healthcare professionals actually behave on a daily basis. Inaccuracies can arise...

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Is pharma brand marketing dead or has it just arrived?

23rd June 2014

 Is pharma brand marketing dead or has it just arrived?White Papers

As the pharma industry scrutinizes every aspect of its operations in the drive for greater efficiency, the processes behind marketing have so far seen little impact. But now, with fewer...

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How pharma Tweetchats can drive healthcare innovation

29th April 2014

 How pharma Tweetchats can drive healthcare innovationWhite Papers

During the course of 2013 Boehringer Ingelheim explored the use of multi-way communication on Twitter, via Tweetchats, as a means to better understand disease area issues and directly connect with...

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Digital excellence in the global pharmaceutical industry in 2014

3rd March 2014

 Digital excellence in the global pharmaceutical industry in 2014White Papers

As pharmaceutical companies all look to step up their digital capabilities, this survey of digital leaders from across big pharma, exclusively first published on pharmaphorum, reveals an interesting picture of...

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Audio & Video

Live webinar: Is pharma brand marketing dead?

While pharma observers speculate on the death of outdated drug discovery and sales models, some critical wounds to brand marketing have been largely ignored. But in the new multistakeholder-driven environment that requires brands...

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View the recorded webinar - The future of UK pharma

The global pharmaceutical market passes a significant milestone in 2014: reaching one trillion US dollars in total value. IMS Health forecasts the global market will see a compound average growth...

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Events

BIT's 4th Annual Low Carbon Earth Summit-2014 (LCES2014)

21st September 2014 - 23rd September 2014

BIT's 4th Annual Low Carbon Earth Summit-2014  (LCES2014)

Therefore, LCES-2014 will continue to explore the solutions of this issue and bring together the top academics, researchers and businessmen, from the related fields, to present their latest research results,...

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ePharma West

22nd September 2014 - 24th September 2014

ePharma West

ePharma Summit West is the meeting place for life science marketers to innovate, create, and evaluate their digital marketing programs. We bring together the leaders and innovators for 3 days...

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Healthcare World Asia 2014

29th September 2014 - 2nd October 2014

Healthcare World Asia 2014

Healthcare World Asia is the regional industry meeting that senior level healthcare operators attend. This event addresses the latest trends, opportunities and challenges in private healthcare investments, hospital operations & healthcare...

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EFGCP / DIA / EMA Annual Conference on Better Medicines for Children

30th September 2014

 EFGCP / DIA / EMA Annual Conference on Better Medicines for Children

The EU paediatric regulation is now in force since 2007. Drug development is no longer possible without considering children. Furthermore, companies developing medicines need to consider the paediatric requirements early...

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Press Releases

3 TIPS FOR PATIENT ENGAGEMENT; DEFINE, ACT THEN ACCELERATE

23rd September 2014

3 TIPS FOR PATIENT ENGAGEMENT; DEFINE, ACT THEN ACCELERATE

Forbes blogger Leonard Kish described “patient engagement as the blockbuster drug of the century” namely for its potential impact on improving patient outcomes. Two years on from his article, I asked;...

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ICC Lowe launches a new age of digital training for pharma

9th September 2014

ICC Lowe launches a new age of digital training for pharma

ICC Lowe London/Zurich has launched an innovative digital training course for the pharmaceutical industry. As digital is becoming an increasingly influential part of healthcare, the training aims to provide an...

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Cancer Research UK, Boehringer Ingelheim, Bupa & Boots discuss roadmap for customer experience in Healthcare

15th July 2014

Cancer Research UK, Boehringer Ingelheim, Bupa & Boots discuss roadmap for customer experience in Healthcare

This Spring createhealth.io held a closed door meeting with Cancer Research UK, Boehringer Ingelheim, Bupa & Boots. The agenda covered Customer Experience in Healthcare.Through further research from Cranfield & Macmillan...

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Inspire Community to Surpass Milestone of 500,000 Members

30th June 2014

Inspire Community to Surpass Milestone of 500,000 Members

SAN DIEGO, CA--(Marketwired - Jun 16, 2014) - Inspire, the social network for health, is about to reach the 500,000 member milestone. Inspire CEO Brian Loew announced the news today at...

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