We found 761 records for "Strategy"

Articles

Personal perspective: living with hepatitis C

28th July 2015

 Personal perspective: living with hepatitis CArticles

On #WorldHepatitisDay we highlight a personal account from a woman in the US diagnosed with hepatitis C and how this has impacted her life.When I was diagnosed ...I am a...

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Can treatment as prevention work for hepatitis C?

27th July 2015

 Can treatment as prevention work for hepatitis C?Articles

The advent of better drugs has helped increase interest in treatment as prevention for hepatitis C (HCV). With tomorrow's #WorldHepatitisDay drawing global attention to the condition, David Rowlands examines the...

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An empowered patient means an empowered Europe

24th July 2015

 An empowered patient means an empowered EuropeArticles

Young Europeans are working together to suggest ways to manage health that will result in benefits to citizens and budgets. As more of us take control of our own wellbeing,...

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NHS England making NICE look much nicer?

15th July 2015

 NHS England making NICE look much nicer?Articles

Is NHS England living up to its promises since its inception in 2012? Leela Barham outlines its remit and examines the evidence to discover whether it is delivering 'high quality...

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News

Sanofi and Regeneron play catch-up in immunotherapy with $1bn alliance

28th July 2015

 Sanofi and Regeneron play catch-up in immunotherapy with $1bn allianceNews

In an attempt to catch up with leaders in the red-hot field of cancer immunotherapy, Sanofi and Regeneron have announced a major new research partnership.Sanofi is to make a huge...

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New Life Sciences group launched by Westminster MPs

20th July 2015

 New Life Sciences group launched by Westminster MPsNews

A new All Party Parliamentary Group (APPG) aimed at promoting the UK life sciences sector was launched today in Westminster.APPGs do not have any formal status within the UK Parliament,...

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Taskforce calls for action on England’s lagging cancer survival

20th July 2015

 Taskforce calls for action on England’s lagging cancer survivalNews

England is still lagging behind similar countries in terms of its cancer survival rates, and a new report calls for a 'radical' shake-up to help save thousands of lives a...

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Sanofi refocuses to tackle key business challenges

17th July 2015

 Sanofi refocuses to tackle key business challengesNews

Sanofi is reorganising its business units from seven to five in a bid to streamline its operations and ensure the success of its ambitious product launch plans.The revamp is the...

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White Papers

Is pharma brand marketing dead?

24th March 2015

 Is pharma brand marketing dead?White Papers

This comprehensive supplement brings together a series of articles, insights and discussions produced by Kantar Health in order to help stimulate debate and fresh thinking about the future of pharmaceutical...

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Computer Gaming: The Future of Decision-Making for Life Sciences?

19th January 2015

 Computer Gaming: The Future of Decision-Making for Life Sciences?White Papers

How can life science brands identify winning strategic decisions when there are so many variables to consider? One route is via 'road-testing' decisions ahead of sign-off under computer game simulated...

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How do doctors want to engage with pharma on new products?

11th December 2014

 How do doctors want to engage with pharma on new products?White Papers

With more than 80 per cent of European doctors saying they want to stay abreast of new developments about pharmaceutical products, it is important to understand how they wish to...

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Modelling patient behaviour to improve self-management in diabetes

1st December 2014

 Modelling patient behaviour to improve self-management in diabetesWhite Papers

An understanding of health psychology is essential to helping patients adhere to their medication and lifestyle regimens. This report hones in on how the COM-B model of behaviour provides a...

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Audio & Video

Available on demand: Changing behaviour: Is it possible without behavioural segmentation?

  Understanding your customers is fundamental to effective communication. Current segmentation strategies draw on ever more detailed information about how patients, physicians and payers behave through the use of open source,...

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Available on demand: Effectively using real-world data for commercial success

  Life sciences companies need to make better use of the insights that real-world data (RWD) can provide in order to improve market access, sales and market growth strategies – and...

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Events

4th Annual Medical Affairs Forum Asia 2015

6th August 2015

4th Annual Medical Affairs Forum Asia 2015

Join us at IBC Asia’s 4th Medical Affairs Forum 2015 – the region’s longest running strategy forum where leading medical affairs professionals share best practices, discuss common issues and learn...

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3rd Annual Medical Device Global Labeling Strategies

12th August 2015 - 13th August 2015

3rd Annual Medical Device Global Labeling Strategies

The marcus evans 3rd Annual Medical Device Global Labeling Strategies Conference is a highly informative, content driven forum focusing on the key fundamentals for achieving a compliant global labeling process,...

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PharmaForce

25th August 2015 - 27th August 2015

PharmaForce

In its 10th year, PharmaForce is the only life sciences event that addresses both marketing and sales strategies to achieve commercial success. Bringing together 200+ VPs and Directors, our attendees...

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Asia Pacific Meeting of ISMPP (Beijing, China)

30th August 2015

Asia Pacific Meeting of ISMPP (Beijing, China)

Medical publication professionals responsible for Asia Pacific publications will be able to explore challenges and opportunities relevant to their roles at the upcoming 2015 Asia Pacific Meeting of ISMPP (Beijing,...

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Press Releases

Launch of the 2015 QuDoS in MS (recognising Quality in the Delivery of Services in Multiple Sclerosis) Awards programme

1st June 2015

Launch of the 2015 QuDoS in MS (recognising Quality in the Delivery of Services in Multiple Sclerosis) Awards programme

The inaugural QuDoS in MS Awards, established to recognise Quality in the Delivery of Services in Multiple Sclerosis, programme is now open for entry to teams and individuals working within...

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New recruit at Cognite

21st May 2015

New recruit at Cognite

Cognite is pleased to announce that Arun Dhillon has joined the company as an Account Director. Arun was previously with ICC Lowe (formerly Brand(x)) working out of the Zurich office...

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The REAL WORLD Challenge: Are you maximising the effectiveness of RWE?

20th April 2015

The REAL WORLD Challenge: Are you maximising the effectiveness of RWE?

RWE is now recognised as critical to all commercial activities and is becoming embedded across the life-science industry. pH Associates is hosting a summit on May 5th (4-7pm) that will take a fresh look...

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Arthur G. Cook (ZS Associates) publishes 2nd Edition with Gower

15th April 2015

Arthur G. Cook (ZS Associates) publishes 2nd Edition with Gower

  The eagerly awaited second edition of Arthur G. Cook's Forecasting for the Pharmaceutical Industry is now available from Gower.     Forecasting for the Pharmaceutical Industry is a definitive guide for forecasters as...

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