We found 716 records for "Strategy"

Articles

Successful brand building means solving customer problems

21st May 2015

 Successful brand building means solving customer problemsArticles

Pharma marketers need to listen to HCPs and patients to find out what issues they face and then position products to meet these needs.In a recent presentation Michael Holgate, founding...

Read more

Ending the neglect of mental health: can the NHS do it?

20th May 2015

 Ending the neglect of mental health: can the NHS do it?Articles

The Conservatives promise to put mental health services on a par with physical healthcare – but more austerity is a major threat, reports Andrew McConaghie.Amid the general election's war of...

Read more

Mental health improvements must go much further, much faster

20th May 2015

 Mental health improvements must go much further, much fasterArticles

Paul Farmer, Mind CEO, outlines the charity's priorities over the next five years, his concerns about funding and his views on where the new Government should be concentrating its efforts...

Read more

The future is small: how startups drive innovation

18th May 2015

 The future is small: how startups drive innovationArticles

Through forging better understanding of one another's needs, pharma and innovative informatics startups can collaborate and use their strengths to achieve longer-term benefits for all.Deloitte has been publishing its report...

Read more

News

Is a deal to create 'PfizerKline' in the offing?

22nd May 2015

 Is a deal to create 'PfizerKline' in the offing?News

The rumour mill has been grinding away furiously in the last few days, focusing mainly on a possible bid for GlaxoSmithKline (GSK) by Pfizer.The speculation about a deal to create...

Read more

J&J plans to file 10 new blockbusters by 2019

21st May 2015

 J&J plans to file 10 new blockbusters by 2019News

For years, the pharma industry has been saying the era of the blockbuster product is over, but Johnson & Johnson (J&J) is clearly not of that mind.At a strategy meeting...

Read more

Circassia leads UK biotech funding success

20th May 2015

 Circassia leads UK biotech funding successNews

Three separate fund-raising rounds - headed by Circassia's £275 million placing and open offer - give a further indication of the revival in the UK biopharma sector.Circassia plans to the...

Read more

AZ makes personalised medicine plays

14th May 2015

 AZ makes personalised medicine playsNews

AstraZeneca (AZ) has signed a brace of deals that signal its intention to press on with the development of personalised medicines in the areas of asthma, cardiovascular disease and diabetes.Announcing...

Read more

White Papers

Is pharma brand marketing dead?

24th March 2015

 Is pharma brand marketing dead?White Papers

This comprehensive supplement brings together a series of articles, insights and discussions produced by Kantar Health in order to help stimulate debate and fresh thinking about the future of pharmaceutical...

Read more

Computer Gaming: The Future of Decision-Making for Life Sciences?

19th January 2015

 Computer Gaming: The Future of Decision-Making for Life Sciences?White Papers

How can life science brands identify winning strategic decisions when there are so many variables to consider? One route is via 'road-testing' decisions ahead of sign-off under computer game simulated...

Read more

How do doctors want to engage with pharma on new products?

11th December 2014

 How do doctors want to engage with pharma on new products?White Papers

With more than 80 per cent of European doctors saying they want to stay abreast of new developments about pharmaceutical products, it is important to understand how they wish to...

Read more

Modelling patient behaviour to improve self-management in diabetes

1st December 2014

 Modelling patient behaviour to improve self-management in diabetesWhite Papers

An understanding of health psychology is essential to helping patients adhere to their medication and lifestyle regimens. This report hones in on how the COM-B model of behaviour provides a...

Read more

Audio & Video

Available on demand: Exclusive debate/webinar: The Future of Medical Communications: Physicians’ Needs and Predictions

  The way that physicians want and need to consume information has changed dramatically over recent years and continues to evolve rapidly. Working in conjunction with Ashfield Healthcare Communications, this event...

Read more

On demand webinar: Staring into the abyss? Navigating the NHS post-election

  Regardless of the colour of the next UK government that emerges as a result of the May election, the £30–50bn NHS budget chasm is the abyss that all the parties...

Read more

Events

10th Annual World Stem Cells & Regenerative Medicine Congress 2015

20th May 2015 - 22nd May 2015

10th Annual World Stem Cells & Regenerative Medicine Congress 2015

The platform where Pharma, Biotech, Academia, Investors, Regulatory and Governmental bodies meet to discuss next steps in commercialisation and collaboration of cell therapies and regenerative medicine globally. Join discussions on translating the science,...

Read more

2015 China International Bioenergy and Biomass Utilization Summit (BBS 2015)

21st May 2015 - 22nd May 2015

2015 China International Bioenergy and Biomass Utilization Summit (BBS 2015)

The 2nd China International Bioenergy and Biomass Utilization Summit (BBS 2014) has been successfully held at Great Tang Hotel, Shanghai on April 23rd-24th, 2014. During the two-day summit, BBS 2014 Organizing Committee...

Read more

Life Sciences Trainers Conference

1st June 2015 - 4th June 2015

Life Sciences Trainers Conference

The LTEN (formerly SPBT) Annual Conference is the only training conference designed entirely for pharmaceutical, biotech, medical device and diagnostic learning and development professionals. No manufacturing, aerospace, IT or automotive...

Read more

13th Annual Vaccines & Therapeutics Summit

2nd June 2015 - 4th June 2015

13th Annual Vaccines & Therapeutics Summit

- Antimicrobial resistance global overview: partnership, funding and investment opportunities - Strategies to combat bioterror threats and emerging infectious diseases: vaccine developments and funding availability - Advancing medical countermeasures capabilities and infrastructure...

Read more

Press Releases

New recruit at Cognite

21st May 2015

New recruit at Cognite

Cognite is pleased to announce that Arun Dhillon has joined the company as an Account Director. Arun was previously with ICC Lowe (formerly Brand(x)) working out of the Zurich office...

Read more

The REAL WORLD Challenge: Are you maximising the effectiveness of RWE?

20th April 2015

The REAL WORLD Challenge: Are you maximising the effectiveness of RWE?

RWE is now recognised as critical to all commercial activities and is becoming embedded across the life-science industry. pH Associates is hosting a summit on May 5th (4-7pm) that will take a fresh look...

Read more

Arthur G. Cook (ZS Associates) publishes 2nd Edition with Gower

15th April 2015

Arthur G. Cook (ZS Associates) publishes 2nd Edition with Gower

  The eagerly awaited second edition of Arthur G. Cook's Forecasting for the Pharmaceutical Industry is now available from Gower.     Forecasting for the Pharmaceutical Industry is a definitive guide for forecasters as...

Read more

The discount expires this Friday for CreateHealth's Customer Experience (CX) in Health Summit, May 12 London.

2nd April 2015

The discount expires this Friday for CreateHealth's Customer Experience (CX) in Health Summit, May 12 London.

On May12th CreateHealth.io will define a clear methodology and share proven tactics used to develop customer centric services that improve patient outcomes. Here's a snap shot:· Learn to support customers...

Read more