Digital How do HCPs view the potential of AI in the pharmaceutical i... “AI has arrived,” British Prime Minister Keir Starmer declared in a recent speech.
Patients Social media advocacy: Healthcare professionals and the Trea... Social media is a hub of opinion, argument, and advocacy that traverses a virtually endless spectrum.
Sales & Marketing Sponsored Advancing in the market amidst intensifying competition: How... Learn how pharma can leverage social media listening and real-world evidence to find success amidst increasingly competitive therapeutic markets.
Views & Analysis Pharma on social media – the time to engage is now The pharma industry is moving on from merely broadcasting on social platforms and starting to listen and engage, appreciating the benefits of mining these rich seams of data.
Partner Content Partner Content Making the most of your remaining communications budget pharmaphorum connect's Mark Walmsley describes seven projects to maximise remaining communications budgets.
Views & Analysis Social media listening: uncovering patients’ needs Conversations on social media can provide unprecedented patient insights.
Patients LSX2026: On promise and patience, with Hans Schambye At LSX World Congress 2026 in Lisbon, Portugal, web editor Nicole Raleigh spoke with Hans Schambye, CEO of BOOST Pharma.
Sales & Marketing Sponsored Using AI-driven synthetic personas to take your insights fur... As AI continues to reshape the healthcare landscape, pharma teams are beginning to leverage synthetic personas.
