What makes an effective communications plan?

What makes an effective communications plan?Lea Studer

A communications plan gives focus and structure to the numerous aspects of a company's communications. This article examines the elements of an effective communications plan and how best to implement... Read more

Performance coaching - the leadership style that time forgot

Performance coaching - the leadership style that time forgot Nikki Burgess, Maureen Deehan & Allan Mackintosh

Speakers at recent sales force effectiveness (SFE) conferences have highlighted the importance of line managers coaching sales teams in the field and supporting them with personal development. In a market... Read more

Cancer Drugs Fund budget increased – but pharma prices to be challenge…

Cancer Drugs Fund budget increased – but pharma prices to be challengedAndrew McConaghie

England's Cancer Drugs Fund is to see its annual budget increased by 40 per cent – but 'excessively priced' drugs could be removed from the list if companies refuse to... Read more

The Game Changer – 3D in Healthcare Apps

The Game Changer – 3D in Healthcare AppsAshish Khera

Are healthcare apps really changing the healthcare landscape? Ashish Khera discusses the trends, the extent to which apps are affecting the industry and the use of 3D in anatomy-related medical... Read more