Innovative smaller firms to break into pharma's top 20

Innovative smaller firms to break into pharma's top 20Andrew McConaghie

After decades of a few major pharma companies dominating the industry, a new generation of small but often highly innovative companies are breaking into the sector's top division, reports Andrew... Read more

10 new cancer drug highlights for ASCO

10 new cancer drug highlights for ASCO

Researchers are set to reveal the latest good news in cancer research – but questions about price and value won't be far away, reports Andrew McConaghie. The importance of ASCO, and the... Read more

Successful brand building means solving customer problems

Successful brand building means solving customer problemsKim Hughes

Pharma marketers need to listen to HCPs and patients to find out what issues they face and then position products to meet these needs.In a recent presentation Michael Holgate, founding... Read more

Ending the neglect of mental health: can the NHS do it?

Ending the neglect of mental health: can the NHS do it?Andrew McConaghie

The Conservatives promise to put mental health services on a par with physical healthcare – but more austerity is a major threat, reports Andrew McConaghie.Amid the general election's war of... Read more